Skycop
Client:
SKYCOP
Influencer Marketing
Paid Media
We transformed a technical flight compensation service into a culturally fluent lifestyle brand — activating creators from 25+ countries to speak the language of real travel, in real moments, across every major market.
We transformed a technical flight compensation service into a culturally fluent lifestyle brand — activating creators from 25+ countries to speak the language of real travel, in real moments, across every major market.
700M+
impressions
150K+
new followers
45K
leads generated
Creator-made content outperformed branded visuals across all paid markets. Multilingual localisation significantly improved engagement and conversion rates. In collaboration with Skycop's strong in-house team, we helped transform the brand from quiet to culturally relevant across Europe and beyond.
Creator-made content outperformed branded visuals across all paid markets. Multilingual localisation significantly improved engagement and conversion rates. In collaboration with Skycop's strong in-house team, we helped transform the brand from quiet to culturally relevant across Europe and beyond.
For organic social media growth, we leaned into real travel situations: missed connections, last-minute gate changes, long delays, and the quiet relief of knowing compensation is possible. Trending formats and culturally specific humour helped each market feel locally relevant, not globally generic.
